Special VIP pricing ends Thursday June 20th 11am AEST  – ENROL NOW →

Enrol today for $200 off and score these epic bonuses

SLAP mock up

Special VIP pricing ends in

VIP BONUS: Instant SEO Reporting

Get your hands on my plug-and-play reporting dashboard that connects to your client’s website for automated SEO reporting.

BONUS #1: On-Page SEO Blueprint

Save hours of work by using this simple step-by-step template system to plan and optimise your client’s web pages all in one place.

BONUS #2: Website Tech Vault

A treasure trove of how-to resources showing you exactly how to implement important SEO elements on your client’s website, from title tags to internal links, no matter which platform you’re using.

BONUS #3: SEO Blog-Boosting Bundle

The template and video lesson bundle that hands you everything you need to plan a year’s worth of Google-ranking blog posts in just a few hours.

seo coach rhiannon carnohan

INTRODUCING

SEO Like a Pro

Leverage in-demand SEO skills for a powerful competitive edge that will instantly boost your credibility and have your dream clients chasing you down to work on their projects!

Want to WOW your clients, boost your credibility, and effortlessly scale your business by getting paid more for the work you’re already doing?

 

Easy. Add SEO to your packages in 2024.

Listen up web designers & copywriters!

 

Tired of seeing your brilliant work flop in search engines?

Worried that your beautiful designs and poetic copy aren’t performing?

THIS close to asking competitors “how did you really get that #1 Google result”?

Want a bigger client list, more street cred and an undeniable confidence that what you’re doing is making a difference? 

Does this sound familiar?

You know SEO is a powerful tool that will get your client’s more traffic and sales.

Yet any time they ask about it? You feel sweaty, anxious and flustered. Unsure if what you do know is still relevant, accurate or will actually lead to results.

So you either:

a) Fumble your way through the conversation enough to sell it in and outsource it, or

b) Admit you don’t do SEO and potentially lose your dream client to someone who does.

Even when you do outsource to an expert, it’s expensive, messy and ultimately makes you feel uneasy putting your client’s results (and your reputation) in someone else’s hands.

The whole thing has you feeling…well…kinda like a fraud.

What if I told you…

There was a way to confidently navigate these conversations, land the sale (with an upsell) and blow your client away with the results you’re able to help them achieve with their new SEO-optimised website or copy?

…Without outsourcing to expensive SEO specialists, or relying on free plugins, conflicting advice and a bit of luck to get your clients ranking on Google.

That you don’t need years and years of experience to get real results from SEO.

You actually just need a simple, tried-and-tested method that has been proven to work.

That SEO is a simple up-sell that could earn you thousands on top of the work you’re already doing.

Because it is a valuable asset that delivers ROI for your clients. 

That SEO isn't hard to learn (despite what the experts will have you believe).

It’s actually something you can learn and implement in as little as 8 weeks.

in case we haven’t met yet…

I’m Rhi, the SEO pro and go-to coach for copywriters and designers who want to make SEO part of their gig.

I teach creatives how to create better outcomes for their clients through the power of SEO. 

 I’ve been doing this SEO thing for a really long time.

I spent five years working in agencies, creating SEO strategies for big clients with big budgets (you know, big brands, including Unilever, Nivea, Telstra… I could go on…).

My job required me to understand SEO like the back of my own hand. There were BIG targets, which meant I had to deliver BIG results. And I did.

But after a while, something wasn’t clicking…

Despite nailing those big targets, I knew deep down there was a better way to do SEO – one that didn’t involve all the industry jargon and sky-high agency fees.

So in 2019 I said “see ya later” to my 9-5 as SEO Director, and turned my attention to helping small businesses.

SEO mentor rhiannon carnohan

But I only had so much time I could give. My books were filled months in advance. If only I could clone my skillset so more small business owners could be supported…

That’s when I realised it.

I was already collaborating with a bunch of copywriters and web designers who were doing beautiful work for their clients… but they all had one thing in common: they were totally intimidated by the topic of SEO, that they would rather hand the responsibility over to me.

I knew these creatives had it in them to integrate SEO into their services (they were already half doing it anyway), they just needed the start-to-finish process laid out for them and the ongoing support and reassurance that they were doing the right thing.

So I began helping those around me to make the difference they really wanted to for their client… and I’ve never looked back!

fast forward to today…

I’ve had the privilege of working with over 150 businesses and mentoring countless web designers, copywriters and marketers…

 Empowering those highly ambitious service providers who are already doing incredible work, by equipping them with the SEO expertise to amplify their impact and deliver even greater results for their clients.

2.5 x traffic increase in 3 months

monthly seo traffic chart

0-600 monthly visits in 10 months

monthly seo traffic chart

150% YOY traffic growth (seasonal biz)

tpc traffic

38% YOY traffic growth (seasonal biz)

monthly seo traffic chart

Now I’m opening the vault on all my best kept secrets to help service providers create a bigger, better, more applaudable impact for their clients.

 

Some might think it’s risky to give away all my best-kept strategies and methods, but that’s not how I look at it. While I can’t personally work with every small business, I can certainly train a new wave of experts to reach them.

SLAP mock up

Introducing

SEO Like a Pro

The 8-week group coaching program for web designers, copywriters and marketers who want to confidently sell-in and deliver SEO-optimised websites and copy to impress their clients, boost their credibility and help them effortlessly scale their business by getting paid more for the work they’re already doing.

This isn’t your standard, cookie-cutter SEO course.

Other SEO courses

Generic advice

Aimed at anyone and everyone, drowning you in unnecessary details and irrelevant info, instead of focusing on what actually matters to you as a service provider.

Technical & overwhelming

Force you to spend hours listening to technical jargon and sifting through mountains of unnecessary content that ultimately leaves you with more questions than answers.

All theory, no action

Cover the theory of SEO and send you on your way, without the practical, hands-on guidance you need to actually implement SEO effectively.

Anxiety inducing

Leave you feeling totally confused, overwhelmed and even more unsure that SEO will ever be something you could offer than before you signed up.

    seo like a pro

    Tailored for creatives

    Designed specifically for web designers, copywriters and marketers, delivering content that speaks directly to your needs and expertise.

    Fluff-free curriculum

    Strips away the unnecessary fluff, focusing only on what you need to know to ace SEO, without all the boring, technical jargon.

    Hands-on lessons

    Arms you with practical lessons and real-world demos, showing you exactly how to integrate SEO seamlessly into your existing workflows.

    Confidence boosting

    Leaves you feeling totally confident in your SEO knowledge and skills so you can level up how you approach, sell and deliver SEO for your clients.

    This program is specifically tailored to help copywriters and designers who want a quick-to-learn but more than basic SEO framework to follow (no matter how much or how little they currently know about SEO).

    Helping you skip the fluff and dive straight into upselling SEO to your clients – with integrity, confidence and authenticity – knowing that you’ll be making a greater impact in their lives… and yours!

    “I went from being unsure about SEO to feeling like I could absolutely offer the service to clients – confidently.”

     Now that I’ve completed the program, I feel so much more confident with SEO! I don’t feel apprehensive about taking on those jobs I used to refer on.

     Rhiannon doesn’t just teach you the basics, though – she draws on her years and years of knowledge and experience and is incredibly open about sharing ALL of that with her students.

    on-page SEO blueprint

    Sez

    WEB DESIGNER

     

    “I feel like I understand the entire picture, have the confidence to offer SEO to my clients and have the knowledge to have in-depth conversations with them about how SEO works.

     This course covers everything and the conversations you have with Rhiannon throughout are so valuable to ask questions and discuss different topics and techniques.

    Besides all the templates and documents you are provided throughout the course, my biggest takeaway is just having the confidence that any question a client asks me about SEO I will have the answer. 

    tristan digital marketer

    Tristan

    WEB DESIGNER & COPYWRITER

    So, how does it actually work?

    The SLAP framework is a top to bottom, inside-and-out, complete roadmap for copywriters and designers who are ready to SEO Like A Pro… with full and utter confidence in their craft.

    Plan

    Strategically plan out your clients SEO keywords, so you know exactly which ones to target for optimal results.

    Optimise

    Set your clients up for success with websites and copy that tick all the SEO boxes from the get-go.

    Write

    Hit your client’s goals with Google-ranking worthy content that their audience and Google loves.

    Build

    Implement local and off-page SEO tactics to build your client’s authority for next-level visibility.

    Measure

    Boost your credibility & confidence by reporting on the amazing SEO results you’re delivering for your clients.

    By the time we wrap up in August, you’ll have a simple, repeatable framework for delivering SEO-optimised websites and copy, and all the confidence to finally back yourself and start charging for your new add-on service

     

    Here’s how you’ll get there…

     

    1

    keyword research

    MODULE ONE

    Keyword Research

    Ensure every piece of content and web page is working for your client by following a simple 4-step process for strategically researching and selecting high opportunity SEO keywords.

      • Ask your clients the right questions to get crystal clear on their business, offers and goals to make sure you’re focussed on the right topics and keywords.
      • Use keyword research tools to build a list of potential keywords and refine your list using the Strategic Keyword Formula to select high-opportunity keywords that will deliver the best results.
      • Strategically plan out your SEO keywords so you know exactly how to target them when creating web pages and copy.

      MODULE TWO

      On-Page SEO

      Save yourself hours with my tried-and-tested workflow for planning and implementing on-page SEO elements. You’ll get access to my plug-and-play templates, plus all the best practice SEO info you need (and none that you don’t).

        • Effortlessly plan and optimise SEO content in a few simple steps.
        • Master keyword optimisation by using the right keywords in all the right places, while avoiding spammy black hat tactics.
        • Optimise your client’s website images for maximum visibility in Google.

        2

        3

        technical seo

        MODULE THREE

        Technical SEO

        Set your client’s websites up for SEO success from the get-go, and learn how to check and troubleshoot technical issues that can damage your client’s rankings.

          • Follow 4 simple steps to create an optimal website structure that gets your client’s content found.
          • Use Google Search Console to monitor and troubleshoot SEO errors that prevent your client’s content being found on Google.
          • Optimise your client’s website experience for maximum SEO visibility.

          MODULE FOUR

          SEO Copywriting

          Hit your client’s SEO goals with #1 Google-ranking worthy content. Whether you’re writing copy or briefing clients or copywriters, you’ll learn how to craft high-quality SEO content that gets your client found on Google.

            • Learn how to choose the right SEO topics to get your client’s content to #1.
            • Understand Google’s content quality guidelines for crafting content that Google and users will love.
            • Discover the secret to planning, writing and optimising blogs to sky-rocket your client’s traffic.

            4

            seo copywriting

            5

            off-page and local

            MODULE FIVE

            Off-Page & Local SEO

            Boost your client’s online visibility with local SEO strategies, and master easy off-page SEO tactics for increased reach and authority.

              • Leverage local SEO factors to expand your client’s visibility and get them to #1 on Google Maps 
              • Manage local citations on autopilot to boost your client’s visibility in local search results.
              • Build website authority with easy organic off-page SEO tactics, while avoiding spammy backlink strategies.

              MODULE SIX

              Reporting & Measurement

              Analyse important SEO metrics to get clarity on what’s working, build your credibility and gain the confidence you need to sell SEO services.

                • Use Google Analytics and rank tracking tools to understand SEO performance and show your clients tangible SEO results.
                • Report on key SEO metrics to deliver valuable insights and wow your clients with your SEO knowledge.
                • Manage client expectations by understanding SEO ROI and how you help clients kick their business goals.

                6

                SEO reporting & measurement

                Plus you’ll get access to…

                SEO group coaching

                8 x Live Group Coaching Calls

                Personalised support (from me!) and unwavering accountability to help you keep progressing with no setbacks.

                These weekly calls are your opportunity to address specific challenges, receive tailored guidance, and celebrate victories in real-time.

                I’ll be right by your side, ensuring you not only grasp the course material but can confidently apply it to your unique projects.

                SEO templates and resources

                Professional Templates & Resources

                ALL the plug-and-play templates and resources you need to seamlessly plan and execute SEO strategies in a way that will totally impress your clients. We’re talking checklists, cheat sheets, worksheets, research and planning documents and more!

                I’ve spent the last 5 years developing these resources and I’m sharing them all with you, so you don’t have to! 

                behind the scenes demos

                Behind-the-Scenes Demos

                Quick, helpful videos that show you EXACTLY how to set up and use all the SEO tools, systems and templates included in the program.

                So you’ll never open up a tool or template and not know how to use it, unlike other courses out there.

                SEO support & community

                Ongoing Support & Community

                Access to the private SLAP Facebook community gives you around-the-clock support from me and other creatives going after the same SEO successes for their clients.

                Grow and excel alongside the best in your field, with opportunities to network and collab with those connected to your target audience. 

                Let’s not forget the bonuses…

                1

                on-page SEO blueprint

                On-Page SEO Blueprint

                Save hours of work by using this simple step-by-step template system to plan and optimise your client’s web pages all in one place.

                 

                2

                website tech vault

                Website Tech Vault

                A treasure trove of how-to resources showing you exactly how to implement important SEO elements on your client’s website, from title tags to internal links, no matter which platform you’re using.

                 

                3

                SEO Blog Boosting Bundle

                SEO Blog Boosting Bundle

                The template and video lesson bundle that hands you everything you need to plan a year’s worth of Google-ranking blog posts in just a few hours.

                 

                Imagine having so much confidence in your SEO knowledge that you no longer have to outsource this to ‘an expert’… because hellooooo…. YOU are that expert

                SLAP mock up

                6 x Easy-To-Follow Modules

                Walking you through the tried-and-tested SLAP framework to give you the credentials and confidence to what you want to sell in-house (no more sending off potential clients!)

                8 x Group Coaching Calls

                Giving you unwavering support and accountability to make sure you understand the course content and have no trouble applying it to real-life projects.

                Professional Templates & Resources

                ALL the plug-and-play templates and resources you need to seamlessly plan and execute SEO strategies in a way that will totally impress your clients.

                Behind-The-Scenes Demos

                Quick, helpful videos that show you exactly how to set up and use all the SEO tools, systems and templates included in the program. So you’ll never open up a tool or template and not know how to use it, unlike other courses out there.

                Ongoing Support & Community

                Access to the private SLAP community where you’ll be surrounded by other like-minded business owners, and have the opportunity to ask questions, share your wins and even collab!

                BONUS: On-Page SEO Blueprint

                Save hours of work by using this simple step-by-step template system to plan and optimise your client’s web pages all in one place.

                BONUS: SEO Tech Vault

                A treasure trove of how-to resources showing you exactly how to implement important SEO elements on your client’s website, from title tags to internal links, no matter which platform you’re using.

                BONUS: SEO Blog Boosting Bundle

                The template and video lesson bundle that hands you everything you need to plan a year’s worth of Google-ranking blog posts in just a few hours.

                best value

                One time payment of

                $1,499

                Save $200 off the full price

                  MOST FLEXIBLE

                  Join today for just

                  $139

                  Plus 5 x monthly payments of $339

                    Will you be the next success story? 

                    "I just wanted to say a bigggggg big thanks, I've certainly got what I was hoping to get out of the course and feel so much more confident around SEO. I've really have enjoyed the content and think you've done a great job of pulling everything together in an easy to follow and comprehend way."
                    Sally
                    "I just wanted to say a bigggggg big thanks, I've certainly got what I was hoping to get out of the course and feel so much more confident around SEO. I've really have enjoyed the content and think you've done a great job of pulling everything together in an easy to follow and comprehend way."
                    "You did an amazing job at giving us a thorough understanding and how-to on the ins and outs of SEO and we feel we've gained the knowledge to go into SEO with much more confidence and understanding. We loved getting to learn from you and are blown away by the level of expertise and information you shared. You truly are an excellent teacher and made what was otherwise a confusing topic, easier to understand and put into practice."
                    Jill + Kerri
                    Web Designers
                    "You did an amazing job at giving us a thorough understanding and how-to on the ins and outs of SEO and we feel we've gained the knowledge to go into SEO with much more confidence and understanding. We loved getting to learn from you and are blown away by the level of expertise and information you shared. You truly are an excellent teacher and made what was otherwise a confusing topic, easier to understand and put into practice."
                    Jill + Kerri
                    Jill + Kerri
                    Web Designers
                    "SEO Like a Pro really helped me develop my confidence in SEO. I have always had a good base level understanding in it, but with SEO Like A Pro, I feel like I really do now have the confidence to discuss and guide the conversation when it arises with clients. It has also allowed me to expand on my offerings too, as I can now provide strategies with confidence."
                    Elise
                    Marketer & Web Designer
                    "SEO Like a Pro really helped me develop my confidence in SEO. I have always had a good base level understanding in it, but with SEO Like A Pro, I feel like I really do now have the confidence to discuss and guide the conversation when it arises with clients. It has also allowed me to expand on my offerings too, as I can now provide strategies with confidence."
                    Elise
                    Elise
                    Marketer & Web Designer
                    "I wanted to take an SEO course so I would feel more knowledgeable and comfortable in selling SEO services and I wanted to figure out the best way to package the services and this course helped with both of those points. I knew bits and pieces about SEO but was never sure if I had the correct information and was always a little wary of selling it to clients and not being able to deliver. I feel like I learned SO much from the course and feel confident beginning to offer this in-house, and continuing to learn and grow this in my web design business."
                    Courtney
                    Web Designer
                    "I wanted to take an SEO course so I would feel more knowledgeable and comfortable in selling SEO services and I wanted to figure out the best way to package the services and this course helped with both of those points. I knew bits and pieces about SEO but was never sure if I had the correct information and was always a little wary of selling it to clients and not being able to deliver. I feel like I learned SO much from the course and feel confident beginning to offer this in-house, and continuing to learn and grow this in my web design business."
                    Courtney, Web Designer
                    Courtney
                    Web Designer
                    "SO pleased with your course. It's the best business related money I have spent hands down, as well as, the most helpful/informative/organized class/program I have taken. Without a doubt! Seriously. Smashed it! Thank you!"
                    Nicole
                    Virtual Assistant
                    "SO pleased with your course. It's the best business related money I have spent hands down, as well as, the most helpful/informative/organized class/program I have taken. Without a doubt! Seriously. Smashed it! Thank you!"
                    Nicole, VA
                    Nicole
                    Virtual Assistant

                    FREQUENTLY ASKED QUESTIONS

                    Still have questions?

                     

                    How long does the course take to complete?

                    I recommend blocking out 2-3 hours per week to watch the bite-sized lessons and demos, but lessons are pre-recorded so you can go at your own pace knowing you have access to ALL course content – including video lessons, live demos, templates and resources – for 12 months.

                    Giving you plenty of time to learn the processes and systems and confidently implement them in business, even with other business and life commitments in the mix.

                    When does the course start and finish?

                    You’ll get instant access to the first module when you join, and we will officially kick-off on July 1st, wrapping up at the end of August.

                    What if I have a question or get stuck after the 8 weeks?

                    When you join SLAP you get you get ongoing access to the private Facebook community, giving you a place to ask questions and get support from myself and other students after the 8-week group coaching program wraps up.

                     

                    Will I need to invest in any SEO tools to complete the course?

                    Throughout the course I will recommend my favourite SEO tools to help you with things like reporting and keyword research. 

                    While there are free versions of most of the tools that I’ll recommend, you may want to consider investing in an all-in-one paid tool if you’re planning to use it regularly to complete keyword research, conduct website audits or monitor and report on SEO results for your clients.
                    How are the lessons delivered?

                    Modules are pre-recorded and dripped every week over the 8-week program, so you’ll have plenty of time to access and implement each module before we meet for our weekly group coaching calls.

                    We will also have two implementation weeks – one in the middle and one at the end – giving you some breathing space to work through the lessons.

                    What if I can't make the group coaching calls?

                    All live coaching calls are recorded and made available inside the course portal each week. If you can’t make a call, you’ll have the opportunity to submit a question ahead of time to make sure it gets covered that week.

                    I’m not a web designer or copywriter, is this course for me?

                    This program has been designed specifically for service providers who want to compliment their existing offering with SEO services, or those looking to gain a deeper understanding of SEO to feel more confident in SEO conversations with clients, collaborators and team members.

                    Any web designer, copywriter, marketer or VA would benefit from joining SEO Like a Pro.

                    This course is NOT designed for business owners who want to learn how to DIY their own SEO (although students can and do take what they’ve learnt and implement this in their own business to generate more website traffic and leads).

                    SLAP mock up

                    It’s time to stop fumbling through conversations and start selling SEO like a pro, knowing the value you can bring clients by helping them edge closer to the first page of Google.

                    best value

                    One time payment of

                    $1,499

                    Save $200 off the full price

                     

                      MOST FLEXIBLE

                      Join today for just

                      $139

                      Plus 5 x monthly payments of $339

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